Post by sinthiya007 on Nov 9, 2024 22:33:00 GMT -5
Spam is often associated exclusively with email newsletters, but in general it is any unwanted and annoying messages. According to experts , about 14.5 billion spam messages are sent on WhatsApp every day. Unlike “honest” mailings, spam is often sent without the consent of users, using purchased databases. All other recommendations for working with the audience of mailings are usually violated here as well. In August 2022, in India alone, WhatsApp blocked 2.3 million accounts for violating the platform's rules.
Today we will talk about what spam mailings in on page seo service messengers are and what typical mistakes turn mailings into spam.
What does spam look like?
Usually, it is easy to distinguish spam from company mailings. Here, the address to the user is often omitted or a familiar address is used (as, for example, in the second screenshot). The message contains suspicious links or "generous" offers of money raffles or work.
And while you probably don't plan to offer your customers something like this, it's helpful to be aware of what spam looks like visually. This will help you avoid your emails looking like spam.
Step 1: Send newsletters without your subscribers' consent
It's simple. Never do this. No one is happy with advertising messages from unknown numbers. And even representatives of the so-called Generation Z, who are often said to have literally grown up with phones in their hands, will not be happy with spam.
Experts also note that younger and digitally literate users are increasingly willing to share their experiences with companies – both good and bad. Therefore, the risks of receiving a negative review are also increasing.
In addition, WhatsApp itself monitors user feedback and complaints, and checks that the company's policies are not violated. And also, spam in messengers falls under Federal Law No. 38 "On Advertising" (as well as SMS spam). And although there are no such cases yet, in theory you can get a fine for sending spam in WhatsApp.
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How should it be?
There are several ways to collect consent:
using WhatsApp Hunter;
via email newsletter;
on the official website;
in offline points.
By the way, collecting consent from the user to receive messages is not a difficult step, and at this stage you should not worry that your clients will be inconvenienced and take a long time to click the confirmation button.
Important tips:
Obtain a subscription consent from the user that will cover all categories of messages from your company.
Make sure the subscription and unsubscription processes are simple and intuitive.
Provide clear instructions on how to unsubscribe from mailings, and unsubscribe users who have sent such a request. In this case, you can use the so-called soft unsubscribe option, as in the screenshot.
Today we will talk about what spam mailings in on page seo service messengers are and what typical mistakes turn mailings into spam.
What does spam look like?
Usually, it is easy to distinguish spam from company mailings. Here, the address to the user is often omitted or a familiar address is used (as, for example, in the second screenshot). The message contains suspicious links or "generous" offers of money raffles or work.
And while you probably don't plan to offer your customers something like this, it's helpful to be aware of what spam looks like visually. This will help you avoid your emails looking like spam.
Step 1: Send newsletters without your subscribers' consent
It's simple. Never do this. No one is happy with advertising messages from unknown numbers. And even representatives of the so-called Generation Z, who are often said to have literally grown up with phones in their hands, will not be happy with spam.
Experts also note that younger and digitally literate users are increasingly willing to share their experiences with companies – both good and bad. Therefore, the risks of receiving a negative review are also increasing.
In addition, WhatsApp itself monitors user feedback and complaints, and checks that the company's policies are not violated. And also, spam in messengers falls under Federal Law No. 38 "On Advertising" (as well as SMS spam). And although there are no such cases yet, in theory you can get a fine for sending spam in WhatsApp.
Automate communication with chatbots
Visual editor for creating a chatbot without programming skills
Find out more
textBack
How should it be?
There are several ways to collect consent:
using WhatsApp Hunter;
via email newsletter;
on the official website;
in offline points.
By the way, collecting consent from the user to receive messages is not a difficult step, and at this stage you should not worry that your clients will be inconvenienced and take a long time to click the confirmation button.
Important tips:
Obtain a subscription consent from the user that will cover all categories of messages from your company.
Make sure the subscription and unsubscription processes are simple and intuitive.
Provide clear instructions on how to unsubscribe from mailings, and unsubscribe users who have sent such a request. In this case, you can use the so-called soft unsubscribe option, as in the screenshot.